Transforming Business for People and Planet
WWF and IKEA are working together to safeguard and manage natural resources and transform business for the benefit of people and planet. Through engagement and projects within forests, cotton, freshwater and climate, the partnership is working to protect and enhance biodiversity by supporting a transition towards more ecologically sustainable business practices.
Since 2002, WWF and IKEA have worked together to protect and improve management of forests and fight illegal logging, as well as reduce water and pesticide use and improve livelihoods in cotton farming. The partnership is also working with freshwater projects in finding shared solutions within water use for a more sustainable textile industry as well as accelerating climate action for businesses. Together we are collaborating with other companies and networks to shape progressive regulations and stimulate sector-wide innovation.
The combined expertise of our two organizations gives us the ability to influence entire markets and inspire sustainable business practices, delivering conservation and resource stewardship that would not otherwise be possible.
By managing and protecting forests, tackling threats such as forest degradation, supporting laws that combat illegal trade in timber our aim is to ensure forests and the people that depend on them, have a healthy future.
In 2005, WWF and IKEA set out to transform cotton production and secure a sustainable future for the industry by helping farmers earn a better living and improving working conditions, as well as reducing impacts from pesticide use and saving precious water resources.
Business and industry must be at the heart of the global efforts to tackle climate change. WWF and IKEA are working together on reducing carbon emissions within IKEA operations and to be a leading voice and advocate for climate action.
The WWF and IKEA partnership is working to increase water awareness and eliminate water pollution. Together we are promoting Water Stewardship and collective action to find shared solutions for better water management and a more sustainable textile industry.
Senior Manager, Global Corporate Partnership
Fiona Rotberg, fiona.rotberg@wwf.se
Communications Manager, Global Corporate Partnership
Cecilia Gustavsson, cecilia.gustavsson@wwf.se
